How it works

Unique captions for every platform

How The Send writes a different caption per network, and where each network states its text limit.

Problem

The problem with one caption everywhere

One caption pasted to every network misses the differences in length, titles, and tags. The Send keeps one media file and writes the text per network. Hashtags, titles, and the first line can differ.

Checked 2026-10-29.

How

How it works

You upload once. The Send then writes a separate caption for each network on that post. In the app, that shows up as writing unique captions after the upload. The public API docs say the same thing: unique titles, captions, and hashtags run per network when copy is enabled.

Edit

Editing before send

You can change the text before you send. On the API, PATCH /api/v1/posts/:id edits the title and the text. See the API docs and the API posting guide.

Plans

Plan details

Plan details are on pricing.